The Houses
We Carry

Every brand in the Velantis collection has been personally evaluated and selected for the quality of its craft, the originality of its vision, and the emotion it is capable of producing. These are not simply labels — they are houses we believe in.

Louis Vuitton

Luxury Heritage House · Paris, France

Louis Vuitton

Les Parfums Louis Vuitton

Est. 1854 · Fragrance since 2016

One of the world's most storied luxury maisons, Louis Vuitton entered the fragrance world in 2016 with a collection of extraordinary depth and ambition. Under the direction of Master Perfumer Jacques Cavallier-Belletrud — whose family has practiced the art of perfumery for three generations — Les Parfums Louis Vuitton draws on the Maison's private flower fields in Grasse, cultivating over 450 fragrant plants on an 18th-century estate. The result is a collection that carries the same spirit of craftsmanship and travel that has defined the house for over a century.

Master Perfumer Jacques Cavallier-Belletrud

Private flower fields in Grasse

Over 59 distinct fragrances

Refillable bottle program

Elevated, architectural, deeply French

Aaron Terence Hughes

Independent Niche House · United Kingdom

Aaron Terence Hughes

Fine Fragrances

Est. 2019

Aaron Terence Hughes is a bold, boundary-defying independent fragrance house that has built a devoted following since its founding in 2019. Known for its unapologetic creativity and willingness to push olfactive conventions, the brand produces high-concentration, high-impact scents that range from the intensely sweet to the darkly resinous. Collections such as the Infinite Darkness series, the Outrageous Collection, and the Extreme Series have earned cult status among fragrance enthusiasts who prize originality over convention. Each fragrance is designed to reflect mood, passion, and personal identity — wearable statements rather than background notes.

Founded 2019, UK-based independent

High-concentration Extrait de Parfum focus

Cult collections: Infinite Darkness, Outrageous

Over 70 distinct fragrances

Bold, unconventional, emotionally charged

Mind Games

Niche Luxury House · United States

Mind Games

Luxury Niche Fragrances

Est. 2022

Mind Games is a luxury niche fragrance house founded in 2022, built on a singular and compelling concept: the intellectual drama of chess as a metaphor for the complexity of scent. Created by Alex and Mariana Shalbaf of The Fragrance Group, each fragrance in the collection is conceived as a move in a grandmaster's game — strategic, layered, and designed to provoke thought as much as pleasure. Available at Nordstrom and carried by discerning niche retailers worldwide, Mind Games produces unisex Extrait de Parfum concentrations crafted by master perfumers, with an emphasis on scents that reward attention and reward the wearer who wears them with intention.

Chess-inspired conceptual framework

Unisex Extrait de Parfum concentration

Crafted by master perfumers

Stocked at Nordstrom and global niche retailers

Intellectual, strategic, deeply layered

Initio

Luxury Niche House · France

Initio

Luxury Fragrance House

Est. 2015

Initio Parfums Privés is a luxury fragrance house founded in 2015, dedicated to creating exceptional, high-concentration fragrances that challenge conventional beauty standards. Each fragrance is conceived as a personal journey — a moment of initiation into a world of olfactive excellence. The house is known for its bold, sophisticated approach to perfumery, with fragrances that combine rare ingredients, innovative accords, and a commitment to uncompromising quality. Initio fragrances are crafted for those who seek authenticity, depth, and emotional resonance in their scent experience.

Founded 2015, Paris-based luxury house

High-concentration Extrait de Parfum focus

Rare and innovative ingredient sourcing

Uncompromising quality and craftsmanship

Bold, sophisticated, emotionally evocative

Ex Nihilo

Modern Niche House · Paris, France

Ex Nihilo

French Haute Parfumerie

Est. 2013

Ex Nihilo — a Latin expression meaning ‘created out of the blue’ — is a Parisian fragrance house founded in 2013 by Sylvie Loday, Olivier Royère, and Benoît Verdier. Born from a shared belief that high perfumery should be free, contemporary, and deeply personal, the house gives perfume creators the latitude to work with exceptional materials and modern techniques without creative constraints. Its world is rooted in French craftsmanship but looks decisively forward, pairing artistic collaboration, innovative ingredients, and a meticulous approach to personalization. From its Paris beginnings to exclusive editions created for the world’s most discerning fragrance destinations, Ex Nihilo offers scents designed as future memories: singular, expressive, and impossible to reduce to a formula.

Founded in Paris in 2013 by a luxury-world trio

French Haute Parfumerie with an outsider mindset

Exceptional natural, synthetic, and biotechnology materials

Personalization through the exclusive Osmologue ritual

Modern, collectible, and free-spirited

Maison Crivelli

Independent Niche House · Paris, France

Maison Crivelli

Olfactory Adventures

Est. 2018

Founded by Thibaud Crivelli, Maison Crivelli invites perfume lovers to explore the unexpected. Memories of travels, raw materials, and chance sensory encounters shape the house's daring fragrances. Its Olfactory Mysteries series leaves part of each composition deliberately undisclosed, making the experience personal to the wearer. Tobacco Carnaval, created with perfumer Quentin Bisch, captures the energy of a carnival through tobacco, infused rum, and surprising fruity facets.

Founded by Thibaud Crivelli

Parisian house for modern perfume explorers

Unexpected sensory contrasts

Olfactory Mysteries Extrait de Parfum collection

Adventurous, sensory, and unexpected

Parfums de Marly

Luxury Heritage House · Paris, France

Parfums de Marly

Versailles-Inspired Luxury Perfumery

Est. 2009

Parfums de Marly was founded in 2009 by Julien Sprecher with a singular vision: to resurrect the grandeur, opulence, and olfactive splendour of 18th-century Versailles for the modern age. Inspired by the legendary Château de Marly — the private retreat of Louis XIV, where the Sun King entertained his most intimate circle amid gardens of extraordinary fragrance — the house creates perfumes that are as much works of art as they are scents. Each bottle bears the iconic embossed crest of two rearing horses flanking a shield engraved with 1743, a tribute to the year the Château de Marly fell silent, and a declaration that its spirit lives on. The fragrances themselves are composed by some of the world's most celebrated noses, blending rare and precious raw materials — oud, iris, ambergris, musks, and the finest florals — into compositions of remarkable depth and longevity. From the powdery, iris-drenched Layton to the smoky, animalic Herod, and the refined, woody elegance of Oajan, every Parfums de Marly creation is a statement of uncompromising luxury. The house has earned an ardent global following among fragrance connoisseurs who prize heritage, craftsmanship, and the kind of presence that commands a room without demanding attention.

Founded 2009 by Julien Sprecher, Paris

Inspired by the Château de Marly and Louis XIV

Iconic embossed crest: twin horses and shield dated 1743

Compositions by world-renowned master perfumers

Regal, opulent, deeply historical

Yves Saint Laurent

Designer Luxury House · Paris, France

Yves Saint Laurent

Iconic Parisian Couture House

Est. 1961

Yves Saint Laurent — universally known as YSL — is one of the most influential fashion and fragrance houses in history. Founded in 1961 by the legendary Yves Henri Donat Mathieu-Saint-Laurent and his partner Pierre Bergé, the maison revolutionised haute couture by introducing ready-to-wear collections that made Parisian elegance accessible without sacrificing an ounce of sophistication. The house entered the world of perfumery with equal audacity, launching the groundbreaking Y in 1964 and the iconic Opium in 1977 — a fragrance so provocative it redefined what a perfume could be. Today, YSL’s fragrance portfolio spans some of the most recognised and beloved scents in the world. La Nuit de L’Homme, launched in 2009, became an instant modern classic — a seductive, cardamom-laced masterpiece that defined a generation of evening fragrances. The Bleu Électrique flanker intensifies that DNA with an electrifying burst of fresh ginger and geranium over the signature lavender-cardamom heart, creating a scent that is both familiar and thrillingly new. From the bold femininity of Libre to the smoky allure of Black Opium, every YSL fragrance carries the house’s founding philosophy: fashion fades, style is eternal. The bottles themselves — sleek, architectural, unmistakably modern — are designed to be displayed as proudly as they are worn.

Founded 1961 by Yves Saint Laurent & Pierre Bergé

Iconic fragrances: Opium, La Nuit de L'Homme, Black Opium, Libre

Pioneered the fusion of haute couture and accessible luxury

Bleu Électrique: electrifying reinvention of a modern classic

Bold, seductive, architecturally modern

Christian Dior

Luxury Heritage House · Paris, France

Christian Dior

La Collection Privée

Est. 1946 · La Collection Privée since 2004

Christian Dior is one of the most iconic and influential fashion houses in history, founded in 1946 by the visionary couturier whose revolutionary 'New Look' redefined post-war elegance. The house entered the world of perfumery almost immediately, launching the legendary Miss Dior in 1947 — a fragrance as groundbreaking as the collection it accompanied. Today, La Collection Privée Christian Dior represents the pinnacle of the Maison's olfactive artistry: an exclusive line of haute couture fragrances created by Master Perfumer Francis Kurkdjian, each composed with the rarest ingredients and the same uncompromising attention to detail that defines Dior's couture ateliers. These are not mass-market fragrances — they are intimate, deeply personal compositions designed for connoisseurs who seek something beyond the ordinary. From the lavender-and-licorice drama of Eau Noire to the luminous rose of Gris Dior, every scent in the collection is a masterwork of balance, depth, and lasting beauty.

Founded 1946 by Christian Dior, Paris

La Collection Privée: exclusive haute couture fragrances

Master Perfumer Francis Kurkdjian

Rare ingredients sourced from Dior's private gardens

Timeless, refined, haute couture elegance

Shape the Collection

Suggest a
Brand

Our collection is a living thing — it grows through discovery, conversation, and the passions of the people who wear fragrance. If there is a house, an independent perfumer, or a specific scent you believe belongs in the Velantis collection, we want to hear about it.

Every suggestion is read by our curation team. The brands we carry have often arrived through exactly this kind of conversation.

"The best discoveries come from people who already know what they love."

— Velantis Curation Team

Your suggestion is reviewed by our curation team. We read every submission.

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